Rollup computer - A futuristic design

I am not sure if I like this futuristic laptop called Rollup, but I am sure that they are taking the word portability a step further. The concept design uses minimal materials, OLED technology for the screen, and hopes to be an all-in-one gadget that can sweep aside the need to have a laptop, e-reader, tablet and other devices. This ingenious concept allows you to “rollup” your laptop into a neat package (that I think looks like a yoga mat), while being able to use it in several different formats, from a 13" mini-notebook, to a graphics tablet, to a 17" flat screen monitor.

An important question that we have to ask ourselves is how long will this computer last? It does not look easy to repair but if it is strong enough it could be a very cool device. I think that another good thing that rollup is offering is that it uses an OLED screen which makes it a “green innovation”. I believe that this should be the path that new technologies acquire because we need to start coming up with innovative and sustainable products.

My concern is that the technologies are moving too fast and that maybe, the product will be obsolete by the time it hits the market. I think that there market is not currently prepared to such a futuristic device but in a year or two this is the kind of innovations that people will be looking for. Right timing is the key to success!

I also believe that many people think that it could be a great device and invention but others are skeptic. I read a comment from someone saying “the only problem I see with the unit is portability. There’s no way I’d advertise I’m carrying an expensive computer like that. It gives a whole new meaning to purse snatching”… In other words, I think that they have to clearly define and understand their market before launching it in order to be extremely successful.